Sho Madjozi at Super Bowl LIV weekendSho Madjozi (pictured left), is set to perform during Super Bowl LIV weekend on BUDX Miami stage on 1 – 2 February 2020 with the Black Eyed Peas, Halsey and Diplo.

Along with Madjozi, two other South African “Kings of Culture” – Karabo “Poppy” Moletsane and Moonchild Sanelly – will join 200 influential creatives from over 20 countries in a curated jam-packed itinerary of imaginative activations, electrifying live performances and unforgettable collaborations.

“It‘s such a privilege to be invited to show the world’s creatives the vibrancy of African music,” said Sho Madjozi.  Maya Christinah Xichavo Wegerif, known professionally as Sho Madjozi, is a rapper, singer, songwriter, actress and poet. She incorporates the Tsonga culture through her music and public image. Her hit song John Cena has been a breakaway hit both in SA and internationally.

BUDX SA buddies

In representing Mzansi’s creative voice, joining Sho Madjozi is illustrator and street artist Karabo “Poppy” Moletsane. Culture-maker, Karabo, will stamp her unapologetic expression and her Afro-futuristic visuals at the official live BUDX Art activation by customising sneakers, coinciding with the biggest sporting event of the year: The Super Bowl LIV weekend.

Moonchild Sanelly

International influencers at BUDX are also in for an unfiltered taste of African Imagination from the innovative mind of Moonchild Sanelly (pictured right), as she curates content of her BUDX experience. Moonchild’s signature blue hair, poetry-turned-rap and spectacular stage performances have earned her thousands  of fans internationally, including Beyoncé who included Sanelly on her album The Lion King: The Gift.

BUDX is taking over a hotel in South Beach with a series of curated events and performances for the “Kings of Culture” from around the world. Influencers and trailblazers spanning diverse cultural fields that include art, music, fashion and sports will join Budweiser’s global creator community BUDX. This once-in-a-lifetime opportunity enables “Kings of Culture” to claim the spotlight on the world’s biggest stage, tell their stories of ambition and collaborate and network with the world’s top creatives to seize a once-in-a-lifetime opportunity to claim the spotlight on the world’s biggest stage.